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You are here: Home > About BSG > Special Interest Groups > Ageing Business Society

Ageing Business Society 

There is a vital need to build deep connectivity and engagement between Gerontology, Business and Public Policy communities for the benefit of society. Through better understanding the demands of ageing and an older society, this SIG will highlight the emerging opportunities and threats for innovators and entrepreneurs, researchers and policy leaders to meet the needs of older people and ageing populations.  

Aims & Focus:

As global populations age, there is an urgent need for these communities to work together to address both the opportunities and challenges associated with ageing societies. The Ageing, Business, and Society Special Interest Group (SIG) aims to foster a deeper understanding and collaboration between the fields of Gerontology, Business, and Public Policy. 

Hosted by the British Society of Gerontology and led by a voluntary team of the UK’s leading experts in ageing and business, the SIG serves as a platform for collaboration among innovators, entrepreneurs, researchers, and policy leaders to better meet the needs of older adults and ageing populations, ensuring a positive societal impact. 

The SIG’s mission is to facilitate collaboration between gerontology, business and civil society - enabling people to age independently through the life course and do the things that gives their lives meaning. It delivers value to its members by facilitating collaboration between Gerontology, Business and Civil Society, facilitating knowledge exchange Society through collaborative events, publications and outreach and by leveraging the strength of its network of partners and allied organisations. 

In fulfilling its mission and purpose, the Ageing, Business, and Society SIG will enhance the capacity of stakeholders to address the growing needs of an ageing world, promoting economic opportunities, improving well-being, and strengthening the societal response to population ageing.

Members:

Leadership Team

Chair - Rob Walton, Founder & Principal, Covostra Ltd 

Catherine Foot - Director of Phoenix Insights

Debbie Keeling - Deputy Pro-Vice Chancellor for Knowledge Exchange and Interim Executive Dean, University of Sussex Business School at University of Sussex

Eric Kihlstrom – UK Ambassador, Aging2.0

George MacGinnis – Healthy Ageing Challenge Director at UK Research and Innovation

Laura Walker – Executive Director, The Longevity Forum

Dr. Xuan (Lorna) Wang – Co-Director, Centre for Research on Ageing and Generations, Senior Lecturer in Marketing and Revenue Management, University of Surrey

Paul Goulden – Head of Programmes and Partnerships at International Longevity Centre

Sarah Bradnum – Communications Lead, The Joy Club

Anthony Howarth – Research Fellow at the Institute of Population Ageing at the University of Oxford

Judith Phillips – Professor of Social and Environmental Gerontology at Swansea University

 

Joining the SIG:

Membership of the Ageing, Business & Society SIG is open to all. Please click the link below and complete the form with your details to be added to our membership list. Please indicate if you are simply joining a member or are a part of the British Society of Gerontology or related organisations.  

Complete the membership formhttps://bit.ly/BecomeAnSIGMember 

If you would like to contact the Ageing Business Society SIG team, please email abs-sig@britishgerontology.org.

 

Opportunities:

To be involved in speaking opportunities with the Ageing, Business and Society Special Interest Group please email abs-sig@britishgerontology.org.

Events:

Workshop: Big Bets, Bright Futures: Navigating Investment and Innovation Decisions in the UK's Healthy Ageing Markets.

Date and time: 20th March 2025, 13:00 – 14:30 GMT 

About: The landscape of healthy ageing in the UK is undergoing significant changes. With a new Government, the conclusion of the Healthy Ageing Challenge and the introduction of the Healthy Lifespan and Agriculture initiative, a new era is dawning. This shift, along with the evolving priorities of the new government, presents crucial questions for investors and entrepreneurs. 

This virtual workshop aims to enhance the UK's appeal as a prime destination for discussing investment in healthy ageing. It will explore the strategies adopted by the government, investors, and entrepreneurs to capitalize on this growing market. Our diverse panel of experts will provide a comprehensive review of the current state and future prospects of the UK healthy ageing sector. They will also offer actionable insights to support investors, businesses, and policymakers in navigating this dynamic environment.

Speakers:  

Eric Kihlstrom - UK Ambassador, Chair, Aging 2.0

David Sinclair – Chief Executive, International Longevity Centre 

Cynthia Bullock – Deputy Director – Healthy Ageing Challenge, Innovate UK 

Helen Crampin – Head of Marketing, UK National Centre for Ageing 

Jan-Willem Callebaut - CEO, BirdHouse 

Register here: https://big-bets-bright-futures-bsg.eventbrite.co.uk/

 

You can watch our past workshops recordings herehttps://bit.ly/AgeingBites